Teaser Promotional and Advertising Policy

We want to support a healthy digital advertising ecosystem—one that is trustworthy and transparent, and works for users, advertisers, and publishers. The purpose of this website is to help you build Teaser Teasers campaigns that align with our advertising policies listed below. These policies are designed not only to abide by laws but to ensure a safe and positive experience for our users. This means that our policies prohibit some content that we believe to be harmful to users and the overall advertising ecosystem. We use a combination of automated and human evaluation to ensure Teaser Promotion and Teasers comply with these policies. However, if you observe any Teasers that may violate our policies, please report those Promo or Advertisement.

The policies in this section apply to Sponsored Videos and Brands (which includes Sponsored Brand Videos, unless otherwise noted). As the promoter and advertiser, it is your responsibility to comply with all applicable laws, rules, and regulations that apply to your Teasers and any location where the Teasers appear. This includes obtaining any required authorizations or approvals from local regulatory authorities for the sale, distribution, or advertisement of the products that you intend to advertise with Teaser or include in your Teasers.

In addition you must comply with our ad policies for the ad campaigns that you run with Teaser. If your Teasers do not comply with our ad policies, your campaigns may not be approved until you fix the policy violation. Please review the policies in this section to learn about our content restrictions specific to Sponsored Products and Sponsored Brands as well as which products are eligible, or ineligible, for these ad types.

Our advertising policies cover four broad areas:

Videos with Prohibited content: Content you can't advertise on the Teaser Network

Videos with Prohibited practices: Things you can't do if you want to advertise with us

Videos with Restricted content and features: Content you can advertise, but with limitations

Videos with Editorial and technical: Quality standards for your Teasers, websites, and apps

Videos with Prohibited content
Counterfeit Goods

Teaser prohibits the sale or promotion for sale of counterfeit goods. Counterfeit goods contain a trademark or logo that is identical to or substantially indistinguishable from the trademark of another. They mimic the brand features of the product in an attempt to pass themselves off as a genuine product of the brand owner. This policy applies to the content of your Video ad on our Teaser website or app.

Videos with Dangerous products or services

We want to help keep people safe both online and offline, so we don't allow the promotion of some products or services that cause damage, harm, or injury. Examples of dangerous Video content: Recreational drugs (chemical or herbal); psychoactive substances; equipment to facilitate drug use; weapons, ammunition, explosive materials and fireworks; instructions for making explosives or other harmful products; tobacco products

Videos that are Enabling dishonest behavior

We value honesty and fairness, so we don't allow the promotion of products or services that are designed to enable dishonest behavior.

Examples of products or services that enable dishonest behavior: Hacking software or instructions; services designed to artificially inflate ad or website traffic; fake documents; academic cheating services

Videos with Inappropriate content

We value diversity and respect for others, and we strive to avoid offending users, so we don’t allow Teasers or destinations that display shocking content or promote hatred, intolerance, discrimination, or violence.

Examples of inappropriate or offensive content

bullying or intimidation of an individual or group, racial discrimination, hate group paraphernalia, graphic crime scene or accident images, cruelty to animals, murder, self-harm, extortion or blackmail, sale or trade of endangered species, Teasers using profane language.

Teaser Identified following Prohibited practices
Abusing the ad network

We want Teasers across the Teaser Platform to be useful, varied, relevant, and safe for users. We don’t allow Promotional and or advertising Videos to run Video Teasers, content, or destinations that attempt to trick or circumvent our ad review processes.

Examples of abuse of the ad network: promoting content that contains malware; "cloaking" or using other techniques to hide the true destination that users are directed to; "arbitrage" or promoting destinations for the sole or primary purpose of showing Teasers; promoting "bridge" or "gateway" destinations that are solely designed to send users elsewhere; advertising with the sole or primary intent of gaining public social network endorsements from the user; "gaming" or manipulating settings in an attempt to circumvent our policy review systems

Data collection and use

We want users to trust that information about them will be respected and handled with appropriate care. As such, our advertising partners should not misuse this information, nor collect it for unclear purposes or without appropriate disclosures or security measures.

Note that additional policies apply when using personalized advertising, which includes remarketing and custom audiences. If you use personalized advertising targeting features, be sure to review the personalized Teasers data collection and use policies.

Examples of user information that should be handled with care: full name; email address; mailing address; phone number; national identity, pension, social security, tax ID, health care, or driver's license number; birth date or mother's maiden name in addition to any of the above information; financial status; political affiliation; sexual orientation; race or ethnicity; religion, face recognition, Identification.

Examples of irresponsible data collection & use: obtaining credit card information over a non-secure server, promotions that claim to know a user's sexual orientation or financial status, violations of our policies that apply to interest-based advertising and remarketing


We want users to trust the Teasers on our platform, so we strive to ensure Teasers are clear and honest, and provide the information that users need to make informed decisions. We don’t allow Teasers or destinations that deceive users by excluding relevant product information or providing misleading information about products, services, or businesses.

Examples of misrepresentation: omitting or obscuring billing details such as how, what, and when users will be charged; omitting or obscuring charges associated with financial services such as interest rates, fees, and penalties; failing to display tax or license numbers, contact information, or physical address where relevant; making offers that aren't actually available; making misleading or unrealistic claims regarding weight loss or financial gain; collecting donations under false pretenses; "phishing" or falsely purporting to be a reputable company in order to get users to part with valuable personal or financial information

Videos with Restricted content and features

The policies below cover content that is sometimes legally or culturally sensitive. Online advertising can be a powerful way to reach customers, but in sensitive areas, we also work hard to avoid showing these Teasers when and where they might be inappropriate.

For that reason, we allow the promotion of the content below, but on a limited basis. These promotions may not show to every user in every location, and advertisers may need to meet additional requirements before their Teasers are eligible to run. Note that not all ad products, features, or networks are able to support this restricted content. Further details can be found in the Policy Center

Adult content Videos

Teasers should respect user preferences and comply with legal regulations, so we don’t allow certain kinds of adult content in Teasers and destinations. Some kinds of adult-oriented Teasers and destinations are allowed if they comply with the policies below and don’t target minors, but they will only show in limited scenarios based on user search queries, user age, and local laws where the ad is being served.

Learn about what happens if you violate our policies.

Examples of restricted adult content: strip clubs, erotic cinemas, sex toys, adult magazines, sexual enhancement products, matchmaking sites, models in sexualized poses.

Alcohol Videos

We abide by local alcohol laws and industry standards, so we don’t allow certain kinds of alcohol-related advertising, both for alcohol and drinks that resemble alcohol. Some types of alcohol-related Teasers are allowed if they meet the policies below, don’t target minors, and target only countries that are explicitly allowed to show alcohol Teasers.

Examples of restricted alcoholic beverages: beer, wine, sake, spirits or hard alcohol, Champagne, fortified wine, non-alcoholic beer, non-alcoholic wine, and non-alcoholic distilled spirits


Teaser prohibits the sale or promotion for sale of counterfeit goods. Counterfeit goods contain a trademark or logo that is identical to or substantially indistinguishable from the trademark of another. They mimic the brand features of the product in an attempt to pass themselves off as a genuine product of the brand owner. This policy applies to the content of your Video ad on our Teaser website or app.

Gambling and games

We support responsible gambling advertising and abide by local gambling laws and industry standards, so we don’t allow certain kinds of gambling-related advertising. Gambling-related Teasers are allowed if they comply with the policies below and the advertiser has received the proper Teaser Teasers certification. Gambling Teasers must target approved countries, have a landing page that displays information about responsible gambling, and never target minors. Check local regulations for the areas you want to target.

Examples of restricted gambling-related content

physical casinos; sites where users can bet on poker, bingo, roulette, or sports events; national or private lotteries; sports odds aggregator sites; sites offering bonus codes or promotional offers for gambling sites; online educational materials for casino-based games; sites offering "poker-for-fun" games; non-casino-based cash game sites

Healthcare and medicines

We are dedicated to following advertising regulations for healthcare and medicine, so we expect that Teasers and destinations follow appropriate laws and industry standards. Some healthcare-related content can’t be advertised at all, while others can only be advertised if the advertiser is certified with Teaser and targets only approved countries. Check local regulations for the areas you want to target.

Political content

We support responsible political advertising and expect all political Teasers and destinations to comply with local campaign and election laws for any areas they target. This policy includes legally mandated election “silence periods.”

Examples of political content: promotion of political parties or candidates, political issue advocacy

Financial services

We want users to have adequate information to make informed financial decisions. Our policies are designed to give users information to weigh the costs associated with financial products and services, and to protect users from harmful or deceitful practices. For the purposes of this policy, we consider financial products and services to be those related to the management or investment of money and cryptocurrencies, including personalized advice.

When promoting financial products and services, you must comply with state and local regulations for any region or country that your Teasers target — for example, include specific disclosures required by local law. Refer to our non-exhaustive list of country-specific requirements for more information but note that advertisers are expected to do their own research on the local regulations for any location their Teasers target.


There are multiple factors that determine when trademarks can be used in Teasers. Along with the factors described in our Policy Center, these policies apply only when a trademark owner has submitted a valid complaint to Teaser.

Legal requirements

You’re always responsible for ensuring that you comply with all applicable laws and regulations, in addition to Teaser's advertising policies, for all of the locations where your Teasers are showing.

Other restricted businesses

We restrict certain kinds of businesses from advertising with us to prevent users from being exploited, even if individual businesses appear to comply with our other policies. Based on our own continuous reviews, and feedback from users, regulators, and consumer protection authorities, we occasionally identify products or services that are prone to abuse. If we feel that certain kinds of businesses pose an unreasonable risk to user safety or user experience, then we may limit or stop related Teasers from running.

Restricted ad formats and features

There are multiple factors that determine access to advanced ad formats and features on Teaser Teasers. Certain ad formats are not available for all advertisers until they meet our specific requirements or complete the certification process.

Requirements for made for kids content

Advertisers may not run personalized Teasers on content set as made for kids. See here for categories restricted for advertising on made for kids content.

Editorial & technical requirements

We want to deliver Teasers that are engaging for users without being annoying or difficult to interact with, so we've developed editorial requirements to help keep your Teasers appealing to users. We've also specified technical requirements to help users and advertisers get the most out of the variety of ad formats we offer.


In order to provide a quality user experience, Teaser requires that all Teasers, extensions, and destinations meet high professional and editorial standards. We only allow Teasers that are clear, professional in appearance, and that lead users to content that is relevant, useful, and easy to interact with.

Examples of promotions that don't meet these editorial and professional requirements: • overly generic Teasers that contain vague phrases such as "Buy products here" • gimmicky use of words, numbers, letters, punctuation, or symbols such as FREE, f-r-e-e, and F₹€€!!

Destination requirements

We want consumers to have a good experience when they click on an ad, so ad destinations must offer unique value to users and be functional, useful, and easy to navigate.

Examples of promotions that don't meet destination requirements: • a display URL that does not accurately reflect the URL of the landing page, such as "Teaser.com" taking users to "gmail.com" • sites or apps that are under construction, parked domains, or are just not working • sites that are not viewable in commonly used browsers • sites that have disabled the browser's back button

Technical requirements

To help us keep Teasers clear and functional, advertisers must meet our technical requirements.

Ad format requirements

In order to help you provide a quality user experience and deliver attractive, professional-looking Teasers, we only allow Teasers that comply with specific requirements for each ad format. Review the requirements for all ad formats that you're using.

Note that we don't allow Non-family safe Teasers in image Teasers, video Teasers, and other non-text ad formats. Read more about our Adult content policy.

Advertisers participating in beta programs of new ad formats should reach out to their Teaser Teasers representatives or Teaser Teasers customer support to learn about format-specific policy requirements.

Examples of ad format requirements: character limits for the ad headline or body, image size requirements, file size limits, video length limits, aspect ratios.

About our policies

Teaser Teasers enables businesses of all sizes, from around the world, to promote a wide variety of products, services, applications, and websites on Teaser and across our network. We want to help you reach existing and potential customers and audiences. However, to help create a safe and positive experience for users, we listen to their feedback and concerns about the types of Teasers they see. We also regularly review changes in online trends and practices, industry norms, and regulations. And finally, in crafting our policies, we also think about our values and culture as a company, as well as operational, technical, and business considerations. As a result, we have created a set of policies that apply to all promotions on the Teaser Network.

Teaser requires that advertisers comply with all applicable laws and regulations and the Teaser policies described above. It's important that you familiarize yourself with and keep up to date on these requirements for the places where your business operates, as well as any other places your Teasers are showing. When we find content that violates these requirements, we may block it from appearing, and in cases of repeated or egregious violations, we may stop you from advertising with us.

Ads and Promos approval Process

After you create or edit an ad or extension, the review process begins automatically. All content in your ad is reviewed, including your headline, description, keywords, destination, and any images and video. During this process, the ad’s status will be "Under review."

If your ad passes the review, its status will change to "Approved," and it will start to run. If the review indicates that your ad violates a policy, its status will change to "Disapproved," which means it can’t show anywhere. You’ll be notified of the policy violation and told what you can do next

How long ad review takes

  • Most ads are reviewed within 1 business day. However, some reviews take longer if the ad requires a more complex review.
  • If your ad is under review for more than 2 full business days, contact us for information.
  • Teaser reserves the right to priorities ad reviews or re-reviews to ensure the overall stability of system operations, or temporarily restrict ad serving to ensure policy compliance.


To check the status of an ad or extension:

  1. Sign in to your Teaser Ads account.
  2. Click Ads & extensions from the page menu to see a list of your ads.
  3. To check an ad or extension status, just look in the “Status” column. If you hover over each status, you’ll see a more detailed explanation of what the status means.

To see more detailed policy information (or to check the status of a paused ad), enable the "Policy details" in the table.

  1. Visit the Ads & extensions page in your Teaser Ads account.
  2. Click the column icon above the statistics table, then click Modify columns.
  3. In the "Attributes" section, click select the checkbox next to "Policy details."
  4. Click Apply : The Policy details column provides information about why a disapproved ad wasn't approved, or why an "approved (limited)" ad is limited to a certain audience.
What each status means

You’ll see a status both before your ad or extension is approved and after it’s been reviewed.

Before review, your ad will have one of these statuses:

  1. Eligible: The ad is still being reviewed. Note, however:
  2. If you see this status for asset-based ads (for example, responsive ads or app campaign ads), it means that some comb ination of your assets have been approved and may be running.
  3. If you see this status for Video ads, it means the video has been reviewed for and approved to run in some contexts.
  4. Under review: The ad is still being reviewed and can't show until it's been approved.

After review, your ad can run if it has one of these statuses:

  1. Approved: The ad complies with the Teaser Ads policies, so it can be shown to all audiences.
  2. Approved (limited): The ad can run, but not in all situations because of policy restrictions, such as trademark use or gambling-related content. Note: Some ads may temporarily not serve if they are under investigation for policy compliance.
  3. Approved (limited all locations): The ad can’t run in your targeted locations because of policy restrictions and targeting settings. The ad can run, however, to people interested in your targeted locations.
  4. Serving: The video ad is approved to appear on YouTube.

After review, your extension can run if it has one of these statuses:

  1. Approved: The extension complies with the Teaser Ads policies, so it can be shown to all audiences.
  2. Approved (limited): The extension can run, but not in all situations because of policy restrictions such as trademark use or gambling-related content.

AAfter review, your ad can't run if it has one these statuses:

  1. Disapproved: The ad cannot run because its content or its destination violates Teaser Ads policy.

Not related to ad approval, your ad might have another status such as Paused, Ended, and Pending.